Listing older posts

5 Meeting Rules You’ll Actually Want to Adopt

Written by: on April 27, 2018 @ 3:07 pm

Are meetings something that you would consider magical at your organization? No? Why not? Aren’t meetings a place to collaborate, share ideas, dream big dreams and then make things happen? Few business people would describe meetings using terms like actionable, positive, critical and focused . . . yet those are the terms that help define success […]

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Catogories: Putting Print to Work
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4 Ways to Stop Your Team from Falling Apart

Written by: on April 24, 2018 @ 1:12 pm

There are times in every supervisor’s work life that you can feel everything going off the rails — projects don’t sync up as they should, laughter feels forced within your team, and the energy levels are low. While it may feel like everything is falling apart at the seams, and you’re not sure what you […]

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Catogories: Putting Print to Work
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Post-Show Followup Techniques You Will Want to “Borrow”

Written by: on April 20, 2018 @ 12:30 pm

Trade shows are one of the most exhausting, yet exhilarating, ways to spend your marketing dollars. You not only get to meet with your customers face-to-face, but you can also see what your competitors are up to, get great ideas for the future, and generally feed off the energy on the show floor. However, if […]

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Catogories: Putting Print to Work
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How to Turn Negativity into Inspiration

Written by: on April 17, 2018 @ 11:36 am

It’s easy to look at successful businesspeople and feel jealous of what they’ve accomplished. They make it look so easy that you wonder why you’re not having the same level of success in your life and career. However, what you may not see is the hundreds of times they’ve had their ideas shot down, been […]

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Catogories: Putting Print to Work
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The Dignity of Work

Written by: on April 13, 2018 @ 12:46 pm

Down But Not Out Albert Serur was just a young man when he passed out cold in his client’s office. Only four months into his job, a previously undiagnosed heart condition might have sidelined him permanently. But Serur didn’t go down without a fight. Rather than recovering from emergency surgery at home, he hired a […]

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Stay in the Game

Written by: on April 10, 2018 @ 1:57 pm

Finding the Off Switch Do you ever lay awake at night feeling restless about work? Do you take projects home each evening or over the weekend? When the day is over, is it difficult for you to quiet your racing thoughts? You work hard. And you enjoy it. But in this mobile generation, devices meant […]

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Here’s Why Visual Communication Works

Written by: on April 6, 2018 @ 1:54 pm

According to a recent study, the average person gets distracted in just eight seconds – although, for some people, just 2.8 seconds is enough. When you operate predominantly in the print-based marketing world, you’ve already got something of an advantage over most people: print is something tangible. It exists in the real world. People can […]

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3 Opportunities for Better Customer Follow-up

Written by: on April 3, 2018 @ 12:19 pm

Have you ever considered an online purchase but been put off by taxes or shipping costs? That’s what a Reddit user (Doug D.) experienced when he fell in love with a sweatshirt from Archrival Clothing. Doug, a UK resident, added the item to his cart, but was disappointed to find he couldn’t get Archrival’s alluringly […]

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Break the Rules; It’s Okay as a Market Disruptor

Written by: on March 30, 2018 @ 3:50 pm

Who are the folks who really define a market these days? It’s definitely not those companies who follow the market rules and play nice with everyone. More often than not, the key players and new leaders of the pack are the ones who are writing their own rules on how to operate, sell, and grow […]

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